![]() The larger a campaign is, the more sensible it is to rely on a marketing plan as a digital template. ![]() Just think of a marketing plan as a detailed action plan in which you document all measures, timelines and responsibilities in order to have an up-to-date overview of your projects at all times. This helps you to structure measures, prioritise work steps effectively and define milestones within the project.Ī marketing plan helps not only to set the time frame for marketing planning, but also to stick to it. To ensure that your marketing team does not lose track, it makes sense to work with a digital marketing plan template. To achieve this, many different action steps are necessary, which in turn all have to be planned, implemented and documented. Whether social media campaigns, annual planning or product marketing - every plan pursues a specific goal. ![]() Marketing Plan Template © ivanko80 / adobe stock When does a marketing plan and digital template make sense?Įvery marketing activity is about achieving goals. A digital marketing plan template ensures a transparent and seamless exchange of information. Working with a good marketing plan also gives you the opportunity to define exactly the right courses of action for the respective project and to tailor them precisely to the market and market needs. It also serves to identify and minimise possible risks at an early stage and to prevent wrong decisions. A marketing plan helps your teams to plan and implement measures in a structured way. As a document containing a list of all current and future marketing activities, including goals and contexts, it is an important guide for your marketing department.
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